Privacy Policy 

This privacy policy notice is served by Steelie Limited. Registered Office: 1.22 Innovation Centre, Innovation Way, York, YO10 5DG under the website; www.steelie.io. The purpose of this policy is to explain to you how we control, process, handle and protect your personal information through the business and while you browse or use this website. If you do not agree to the following policy you may wish to cease viewing / using this website, and/or refrain from submitting your personal data to us.

Policy key definitions:

  • “I”, “our”, “us”, or “we” refer to the business, Steelie Limited.
  • “you”, “the user” refer to the person(s) using this website.
  • GDPR means General Data Protection Act.
  • PECR means Privacy & Electronic Communications Regulation.
  • ICO means Information Commissioner’s Office.
  • Cookies mean small files stored on a users computer or device.

Key principles of GDPR:

Our privacy policy embodies the following key principles; (a) Lawfulness, fairness and transparency, (b) Purpose limitation, (c) Data minimisation, (d) Accuracy, (e) Storage limitation, (f) Integrity and confidence, (g) Accountability.

Processing of your personal data

Under the GDPR (General Data Protection Regulation) we control and/or process any personal information about you electronically using the following lawful bases.

Where it is needed to provide you with our products or services, such as:

  • Processing an enquiry for a product or service and managing the product or service

Where it is in our legitimate interests to do so, such as:

  • All stages and activities relevant to managing the product or service including enquiry, implementation, administration and management of accounts
  • Updating your records, and to contact you about your account
  • For management and audit of our business operations including accounting
  • To carry out monitoring and to keep records of our communications with you and our staff
  • Subject to the appropriate controls, to provide insight and analysis of our customers to business partners either as part of providing products or services, helping us improve products or services, or to assess or to improve the operating of our businesses
  • Where we need to share your personal information with people or organisations in order to run our business or comply with any legal and/or regulatory obligations

With your consent or explicit consent:

  • For direct marketing communications

We collect and process the following personal data in order for us to provide our services and/or we have consent to do so:

  • Contact information including email address, postal address and telephone number
  • Records of your contact with us such as via the phone, email and, if you get in touch with us online using our online services;
  • Products and services, you hold with us, as well as have been interested in and have held;
  • Marketing to you and analysing data, including history of those communications, whether you open them or click on links, and information about products or services we think you may be interested in, and analysing data to help target offers to you that we think are of interest or relevance to you

Sharing your information:

We may share information with the following third parties for the purposes listed below:

  • Business partners who are a part of providing your products and services or operating our business including Propertybase Ltd.

Data retention period:

We will continue to process your information under this basis until you withdraw consent or it is determined your consent no longer exists.

If, as determined by us, the lawful basis upon which we process your personal information changes, we will notify you about the change and any new lawful basis to be used if required. We shall stop processing your personal information if the lawful basis used is no longer relevant.

Your individual rights

Under the GDPR your rights are as follows. You can read more about your rights in details here;

  • the right to be informed;
  • the right of access;
  • the right to rectification;
  • the right to erasure;
  • the right to restrict processing;
  • the right to data portability;
  • the right to object; and
  • the right not to be subject to automated decision-making including profiling.

You also have the right to complain to the ICO (www.ico.org.uk) if you feel there is a problem with the way we are handling your data.

We handle subject access requests in accordance with the GDPR.

Internet cookies

We use cookies on this website to provide you with a better user experience. We do this by placing a small text file on your device/computer hard drive to track how you use the website, to record or log whether you have seen particular messages that we display, to keep you logged into the website where applicable, to display relevant adverts or content, referred you to a third party website. Some cookies are required to enjoy and use the full functionality of this website.

We use a cookie control system which allows you to accept the use of cookies and control which cookies are saved to your device/computer. Some cookies will be saved for specific time periods, where others may last indefinitely. Your web browser should provide you with the controls to manage and delete cookies from your device, please see your web browser options.

Data security and protection

We ensure the security of any personal information we hold by using secure data storage technologies and precise procedures in how we store, access and manage that information. Our methods meet the GDPR compliance requirement.

Fair & Transparent Privacy Explained

We have provided some further explanations about user privacy and the way we use this website to help promote a transparent and honest user privacy methodology.

Affiliate tracking

Our website may contain affiliate links on some pages. These are typically self-served through our own means. We only use trusted affiliate partners who each have high standards of user privacy and security. Affiliate links may be displayed as a website URL like this; https://www.propertybase.com/ .

Clicking on any affiliate links may track your actions by using a cookie saved to your device.

If you have any concerns about this we suggest you do not click on any affiliate links found throughout the website.

Email marketing messages & subscription

Under the GDPR we use the consent lawful basis for anyone subscribing to our newsletter or marketing mailing list. We only collect certain data about you, as detailed in the “Processing of your personal data” above.

Email marketing messages that we send may contain tracking beacons / tracked clickable links or similar server technologies in order to track subscriber activity within email marketing messages. Where used, such marketing messages may record a range of data such as; times, dates, I.P addresses, opens, clicks, forwards, geographic and demographic data. Such data, within its limitations, will show the activity each subscriber made for that email campaign.

Any email marketing messages we send are in accordance with the GDPR and the PECR. We provide you with an easy method to withdraw your consent (unsubscribe) or manage your preferences / the information we hold about you at any time. See any marketing messages for instructions on how to unsubscribe or manage your preferences.